Justin Drew Bieber ( /ˈbiːbər/ bee-bər, born March 1, 1994) is a Canadian singer-songwriter, musician, and actor. Bieber was discovered in 2008 by American talent manager Scooter Braun, who came across Bieber’s videos on YouTube and later became his manager. Braun arranged for him to meet with entertainer Usher Raymond in Atlanta, Georgia, and Bieber was soon signed to Raymond Braun Media Group (RBMG), and then to an Island Records recording contract offered by record executive L.A. Reid.
His debut extended play, the seven-track My World, was released in November 2009, and was soon certified platinum in the United States. He became the first artist to have seven songs from a debut record to chart on the Billboard Hot 100. Bieber’s first full-length studio album, My World 2.0, was released in March 2010. It debuted at or near number-one in several countries and was certified platinum in the United States. It was preceded by the worldwide top-ten single, “Baby”. Bieber followed up the release of his debut album with his first headlining tour, the My World Tour, the remix albums My Worlds Acoustic and Never Say Never – The Remixes, and the 3D biopic-concert film Justin Bieber: Never Say Never, which nearly tied the record for the biggest opening-weekend gross for a concert-film. Bieber released his second studio album, Under the Mistletoe, in November 2011, when it debuted at number-one on the Billboard 200. Bieber released his third studio album, Believe, in June 2012, it became his fourth chart topper in the United States, debuting at number-one on the Billboard 200. Intent on developing a more mature sound, the album is regarded as a musical departure from his previous teen pop sound.
Bieber has received numerous awards, including Artist of the Year at the 2010 American Music Awards, and was nominated for such accolades as Best New Artist and Best Pop Vocal Album at the 53rd Grammy Awards. With a global fan base, termed as “Beliebers”, and over 20 million followers on Twitter, Bieber was named by Forbes in 2012 as the third-most-powerful celebrity in the world; he had earned an estimated US$55 million in the previous 12 months. As of May 2012, Bieber has sold 15 million albums. Justin Bieber along with Taylor Swift won top honours at the Teen Choice Awards on July 22nd, 2012.
2008–09: Career beginnings and My World
While searching for videos of a different singer, Scooter Braun, a former marketing executive of So So Def, clicked on one of Bieber’s 2007 videos by accident. Impressed, Braun tracked down the theater Bieber was performing in, located Bieber’s school, and finally contacted Mallette. Mallette was reluctant because of Braun’s Jewish religion; she remembered praying, “God, I gave him to you. You could send me a Christian man, a Christian label! … you don’t want this Jewish kid to be Justin’s man, do you?” However, after praying with her church elders and receiving their encouragement, she permitted Braun to fly Bieber, then 13, to Atlanta, Georgia, to record demo tapes. A week after arriving, Bieber sang for R&B singer/songwriter Usher. Bieber was soon signed to Raymond Braun Media Group (RBMG), a joint venture between Braun and Usher. Justin Timberlake was also reportedly in the running to sign Bieber, but lost the bidding war to Usher. Usher then sought assistance in finding a label home for the artist from then manager Chris Hicks, who helped engineer an audition with his contact Antonio L.A. Reid of Island Def Jam Music Group. Reid signed Bieber to Island Records in October 2008 (resulting in a joint venture between RBMG and Island Records) and appointed Hicks as executive Vice-President of Def Jam where he would be able manage Bieber’s career at the label. At that point, Bieber and his mother moved to Atlanta temporarily, also the home of Usher and Braun, to record and get counseling from Braun. Braun became Bieber’s manager.
Bieber’s first single, “One Time”, was released to radio while Bieber was still recording his debut album. The song reached number 12 on the Canadian Hot 100 during its first week of release in July 2009, and later peaked at number 17 on the Billboard Hot 100. During fall 2009 it had success in international markets. The song was certified Platinum in Canada and the US and Gold in Australia and New Zealand. Bieber’s first release, an extended play entitled My World, was released on November 17, 2009. The album’s second single, “One Less Lonely Girl”, and two promo singles, “Love Me”, and “Favorite Girl”, were released exclusively on the iTunes store and charted within the top forty of the Billboard Hot 100. “One Less Lonely Girl” was later also released to radio and peaked within the top fifteen in Canada and the US, being certified Gold in the latter. My World was eventually certified Platinum in the US and Double Platinum in both Canada and the UK. To promote the album, Bieber performed on several live shows such as mtvU’s VMA 09 Tour, European program The Dome, YTV’s The Next Star, The Today Show, The Wendy Williams Show, Lopez Tonight, The Ellen DeGeneres Show, It’s On with Alexa Chung, Good Morning America, Chelsea Lately, and BET’s 106 & Park with Rihanna. Bieber also guest starred in an episode of True Jackson, VP in late 2009.
Bieber performed Stevie Wonder’s “Someday at Christmas” for U.S. President Barack Obama and first lady Michelle Obama at the White House for Christmas in Washington, which was broadcast on December 20, 2009, on U.S. television broadcaster TNT. Bieber was also one of the performers at Dick Clark’s New Year’s Rockin’ Eve with Ryan Seacrest on December 31, 2009. Bieber was a presenter at the 52nd Grammy Awards on January 31, 2010. He was invited to be a vocalist for the remake of We Are The World (a song written by Michael Jackson and Lionel Richie) for its 25th anniversary to benefit Haiti after the earthquake. Bieber sings the opening line, which was sung by Lionel Richie in the original version. On March 12, 2010, a version of K’naan’s “Wavin’ Flag” recorded by a collective of Canadian musicians known as Young Artists for Haiti was released. Bieber is featured in the song, performing the closing lines.
In late 2011, Bieber began recording his third studio album, entitled Believe. On February 22, 2012, Bieber announced via Twitter that the first single off Believe will be released in March 2012. The following week, Bieber appeared on The Ellen DeGeneres Show to announce that the first single will be called “Boyfriend” and was released on March 26, 2012. The song was co-written by Mike Posner. The song debuted at number two on the U.S. Billboard Hot 100 chart, selling a total of 521,000 digital units, the second-highest-ever debut digital sales week. Bill Werde of Billboard noted that it failed to debut at number one because the digital download of the track was only available through iTunes Store, “restricting the buying option for those that do not frequent the Apple retail store.” “Boyfriend” became Bieber’s first single to ever reach the top position on the Canadian Hot 100 by debuting at number one and staying on for one week.
His third studio album, Believe was released on June 19, 2012 by Island Records. The album marks a musical departure from the teen pop sound of his previous releases, and incorporates elements of dance-pop and R&B genres. Intent on developing a more mature sound, Bieber collaborated with a wide range of urban producers for the release as well as some long-time collaborators, including Darkchild, Hit-Boy, Diplo and Max Martin. Entertainment Weekly praised Bieber’s evolution, calling the album both a “reinvention and a reintroduction.” Rolling Stone noted the deeper voice and more intense beats found on the album, although it lampooned one of his euphemisms for newfound sexual maturity. Believe debuted at number one on the Billboard 200 with first-week sales of 374,000 copies—the biggest debut sales week for an album in 2012, as well as Bieber’s fourth number-one album. It dropped two spots in its second week to number three with sales of 115,000 copies. The album sold 57,000 copies in its first week in Canada, debuting atop the Canadian Albums Chart.